Who We Are

Since Susan Keefe’s arrival on the spa scene over 15 years ago, she’s been helping women look and feel beautiful “her business”.

Her skill, professionalism, and attention to detail have enabled her to quickly develop a reputation and following for her Dare To Go Brazilian™ Bikini Waxing services, as well as… building a loyal clientele of professionals who value a high level of attention.  Most recently, Susan has become known for applying the Milwaukee area’s prettiest eyelash extensions and lash lifts.

Her true talent in the spa industry wasn’t discovered until she began working at a salon while attending Alverno College.  It was there she was introduced to skincare, and her passion for the world of beauty began!

After falling in love with her new-found obsession, Susan discovered she had a unique, artistic talent, and began to perfect her work as an aesthetician and makeup artist. Since then, Susan has immersed herself in the world of skincare and makeup, and prides herself on the “back to basics” philosophy that beautiful makeup starts with beautiful skin.

Between on-location events, blogging, photo shoots and serving as an educator, Susan offers her services by “appointment only” to a devoted clientele who want and deserve exceptional beauty treatments and services.